J Cromack

My contribution to the Wood for Trees success story is a wide-ranging background in business ownership in the marketing services sector, allied to a determined and successful entrepreneurial spirit. I’m driven by the opportunity to use my in-depth of big data, analytics and the marketing industry to provide innovative solutions to the marketing and business challenges faced by our clients.

As well as CEO of Wood for Trees, I’m Executive Director of our parent company MyLife Digital, which is pioneering personal information management technology for major UK organisations including charities.

Previously I had global responsibility for the Global Insight Group and was CEO of Lateral Group, a customer engagement agency when it was acquired by DST. I led Lateral Group’s recent transformation from a database marketing business to a customer engagement agency.

If you’re wondering, J stands for Jason, but no-one’s called me that for years!

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    Business Development, Management team, Team wft, Wood for Trees people new