News and opinion
Wood for Trees boosts Fundraising Week
Wood for Trees is taking a leading role in the sponsorship of Fundraising Week, along…
New data privacy laws: how to get data protection right
Understanding the ‘what’, ‘when’, ‘why,’ ‘where’ and ‘who’ of data privacy will not only help…
How charities can learn more about supporters from social media
Fundraisers are getting more enthusiastic about social media. They are starting to invest more in…
Dogs Trust leads the pack
Launching a new consent platform to stay ahead of changing legislation. With trust in the…
Top of the pile – again!
We heard today that – for the third successive year – Wood for Trees has…
You want how much? Building revenue, loyalty and tenure by getting the prompt right
Jon Kelly is concerned about the way some fundraising organisations set their prompt strategies. Hear…
WHO is your audience? Releasing untapped fundraising potential
Jon Kelly, Wood for Trees’ Director of Analysis, has some views on standard audience profiling…
Wood for Trees hits Brands Hatch to revolve for Dorothy House!
The weekend of September 10/11th saw eight intrepid individuals and their indispensible support team take…
£2m investment secured by Wood for Trees’ parent company
In a move which has exciting implications for Wood for Trees’ charity clients as they…
How universities and charities should be changing – 3/3
So far in this series we’ve considered what charities and universities can learn from each…
What can universities learn from charities? – 2/3
In a previous post we considered how charities could learn a lesson in engagement from…
What can charities learn from universities? – 1/3
Fundraising for universities in the UK can be a tough business – we don’t have…
Understanding a complex multi-channel fundraising world
It used to be so simple. You sent out a mail pack, the supporter read…
About Loyalty: breakthrough benchmarking metrics for charities
About Loyalty is more than just a one-off research project. It’s a first for the…
GDPR: Getting Data Protection Right
‘The guardianship of a citizen’s data, information and the permissions attached to it is a…
Wood for Trees and MyLife Digital announce free ‘Building Supporter Trust & Commitment’ seminar
[UPDATED] Wood for Trees, together with sister company MyLife Digital, offered a free breakfast seminar…